Property websites

Individual Home Web sites
IN 2005, when homes sold just because they were for sale, there was little need to worry about marketing a home.

As we all know, that's certainly not the case nowadays. In fact with all the listings out there,

Questions and Answers-This explains how all this works.

(Question) How can you make your listings stand out from the crowd?

(Ans) Use Individual Property Websites to both Sell and Get Listings.

(Question) What exactly is an individual property website?

(Ans) it's a one or 2 page website with a domain name using the address such as www.244costabravo.com or using a descriptive name such as www.flkeysbeachfront.com

(Question) How will this help me?

(Ans) It will help you in Two very big ways.
1. It will help you get listings over your competition. (especially the Big ones $wise)
2. It will help sell the property.

(Question) How will it help me get Listings?
(Ans) Imagine you are at a listing presentation for a home valued at 1.5 million. Near the end of the presentation you say something like, "Because of the current market conditions, one of the techniques I use is giving your home. it's very own website!

(Question from the seller) How will this help me?

(Ans)
1. When prospective buyers drive buy your home and see a sign rider with the www.domainname.com, they only need to jot the domain name down, then later log onto the web, and type it in. (Lots of buyers, will drive by and like the home but don’t want to call and get involved. They just want more information.)

2. A property web site lets them easily and privately look at your home.
In addition, when the site opens up they get a full presentation of your home, including slide shows, more details and local area information.

Summary: How will this help me as an agent?

Win More Listings:
Impress your sellers with showcase property Web sites that are 100% dedicated to their property. Their listing will be available to a worldwide audience 24 hours a day, 7 days a week. There is NO competition with other listings to distract the buyer.
In addition, Neighbors that see a www.address.com sign rider on your listing will immediately know that you are doing something different. This definitely puts you ahead of the competition in all your farming efforts.

Sellers love the idea. Offering them a property website is a great closer!

It gives you a REAL Competitive advantage:
In any market, it’s important to emphasize your competitive advantages to add value for your sellers.
An Individual property web site clearly demonstrates that you are marketing their property in the place where the most potential buyers are looking. Individual property web sites position you as a tech-savvy professional, and make it easy to justify your commission.
PS-homeowners will proudly tell their friends to look at their home web site which can definitely bring you referral business.

It will Attract Buyers:
1. When prospective buyers drive buy, and see a sign rider with the www.domainname.com, they only need to jot the domain name down, then later log onto the web, and type it in. (Lots of buyers, will drive by and like the home but don’t want to call and get involved. They just want more information. A property web site lets them easily and privately look at the home.
2. Buyers get to see who you are and have access to your web site and/or e-mail. (An individual home web site is a live sales presentation…much better than just a listing sheet)
3. Individual home web sites allow you to feature photos, virtual tours, Google maps and UNLIMITED text for property descriptions. Individual property web sites are the richest source of information about a single property – exactly what buyers are looking for.

IT makes your Advertising less expensive and more effective.
A Home web site is both inexpensive and Easy to promote and advertise.
Use your home site address in all print advertising in place of expensive, descriptive copy (A Classified Ad Example: Run this in newspapers up north)
Incredible Florida Keys estate
www.flkeysbeachfront.com

It Increases Your Brand Awareness:
Each web site comes with your company brand identity which can help increase your brand awareness. The more Listing Domains you have the better!

It shows you know how to utilize Technology to help sell their home.
"Sellers are always looking for agents who think outside the box. They know the market is slow, and they embrace technology and the idea of doing something different, since doing the same old thing doesn't work any more."

"The bottom line is that it's about casting a wider net. Agents that can find those methods are going to be successful,"

What will this Cost me? Pricing:
Just $75.00 (includes domain, slide show, google map, local info about your area on the site, hosting for One Year. I can design the header to be whatever you want. I get the pictures and information from the MLS or you can email me pictures and different copy to use.. If you have a virtual tour, just get me the link so I can add it in. URL sign riders for the bottom of your For Sale signs, Run from $15.00 to $20.00

NEW:If you don't have a Virtual Tour for your property we will do a slide show presentation of the home at No Extra Charge

How long will it take to get the site up
Up and Online in 24 hours!:
The order process is quick and simple. The web site will be on the internet within 24 hours.

Testimonial
Sally is in top 10% of Top producers in the Florida Keys

The property websites that you have created for me have been an invaluable marketing tool. The URL's make it easy to imbed the entire web site into all of my e- marketing, eliminating the need to have burdensome large photographic files in the e flyers. I also have sign riders with the URL's on all my properties that have websites. This is a great tool, not only so that buyers can easily get all of the information they want quickly from their mobile devices but sellers also see these websites on my signs.

As a result, they too want to list with me so that their home can be part of such a comprehensive marketing plan that includes the individual website designs. You are a master at your craft Dennis! Thanks for taking care of my Internet marketing needs!
Sally Stribling
Real Estate Sales
Coldwell Banker Schmitt Realty Co
100430 Overseas Highway, Suite 100
Key Largo Florida 33037
Business: 305-451-4422
Home: 305-451-1816 Fax: 305-451-0398
Cellular: 305-283-2002
email: keysproperty@bellsouth.net